Case /04 Selected work← All work

LittleThings

Client
Singh Studio — our own product
Years
2026
Scope
App · Product design · Build & ship
Live
getlittlethings.app ↗

/ The brief

Our own brief, this time. Caring about people is not the same as managing them, yet the only tools for remembering the small details, the gift idea, the follow-up, the way someone takes their coffee, are CRMs built for pipelines. Little Things is the answer: remember people by the little things.

/ The approach

Privacy as architecture, not policy. Everything lives on the device: no account, no cloud, no AI. Five kinds of note (observations, interests, gift ideas, moments, support) sit against each person, a Chronicle holds the dated entries, and a You screen quietly shows where attention is flowing and which relationships have gone quiet. Free for up to eight people, one flat unlock for the rest. No subscription.

Little Things home screen: greeting, follow-up card and notes digest Little Things person page with coming up and little things to remember

/ The outcome

Shipped
Live on the App Store and Google Play, with its own launch site
Private by build
On-device data, biometric lock, export in your hands
Proof of range
The studio designs, builds and ships product, not just sites

“The best product brief is a thing you wish existed. So we built it.”